WE’RE HERE TO HELP YOU
Align Your Team Around One Powerful Story
Your team tells different versions of your company story. The CEO focuses on technology. The CTO dives into specs. Sales emphasizes market opportunity. Investors, customers, and partners walk away confused. We align your team in one day with a story framework everyone can use with confidence.
The Hidden Cost of Inconsistent Storytelling
You're stuck. You need consistent visibility to attract investors and customers, but you can't justify another full-time employee yet. Meanwhile, your LinkedIn sits quiet, your website gets stale, and competitors gain mindshare while you focus on product development.
You know marketing matters, but it keeps falling to the bottom of your priority list when urgent operational issues demand attention.
Inconsistent Story Telling
is Costing You:
- Mixed messages that confuse rather than convince your audience
- Lost opportunities when team members can't articulate your value clearly
- Weak positioning that makes you sound like every other cleantech startup
- Investor meetings that lack focus and momentum
Don't let mixed messaging cost you
Create Your Unified Story
Framework in One Day
When your story is clear and consistent, investors lean in, customers connect, and partners say yes faster. In just one day, we help you uncover the core of your story and turn it into a framework your whole team can use across every conversation.
PHASE 1:
Story Foundation Workshop (Morning)
3-hour facilitated session where we uncover your core value proposition, identify your most compelling narrative, and align team perspectives into one coherent framework.
PHASE 2:
Narrative Development
(Afternoon)
3-hour session where we craft your signature story arc, develop audience-specific messaging, and create your proof point structure that builds credibility.
PHASE 3:
Playbook Creation (Week Following)
We document your story framework in a practical playbook with templates, usage guidelines, and implementation recommendations for immediate team use.
Timeline: One-day workshop + playbook delivery
within one week
What You Get Form Your Sprint
✓ One-day facilitated workshop bringing your team into complete alignment
✓ Impact Narrative Playbook (3-4 pages) with story framework and templates
✓ Clear positioning statement that differentiates you in the market
✓ Proof points hierarchy organized for maximum credibility
✓ Audience-specific messaging for investors, customers, and partners
✓ Implementation guidelines for consistent application across all materials
Trusted By CleanTech Founders
"Before the Impact Story Sprint, our pitch meetings were all over the place. Each founder would emphasize different things, and investors would ask the same basic questions repeatedly. After one day with Clean Up Marketing, we finally had a unified story that everyone could tell consistently. The playbook sits on everyone's desk.
Within two months, we closed our seed round—and three separate investors mentioned how clear and compelling our story was."
— Co-Founder & CEO
Seed-Stage Industrial Decarbonization Startup
What Success Looks Like
Immediate Improvements
- Complete team alignment on core value proposition and messaging
- Consistent story delivery across all team members and contexts
- Clear differentiation from competitors in your space
- Professional narrative framework ready for immediate use
Business Outcomes
- More focused and effective investor conversations
- Stronger sales presentations with unified messaging
- Improved marketing materials with consistent positioning
- Enhanced team confidence in external communications
Common Questions
Who should attend the workshop?
Ideally 3-5 key team members including founders, sales/business development leads, and anyone regularly communicating with external audiences. The workshop works best with diverse perspectives in the room.
Do we need our messaging figured out before the workshop?
No. That's what the workshop is for! Come with your current materials and perspectives. We'll facilitate the process of uncovering and aligning your core story. Many teams discover their best messaging during the sprint.
Can the workshop be done remotely?
Yes. We run effective virtual workshops via video conference. However, in-person workshops (when possible) tend to create even stronger alignment and energy.
What if our team disagrees about our positioning during the workshop?
That's common and actually productive! The workshop is designed to surface those disagreements and work through them collaboratively. By the end of the day, you'll have alignment or at minimum, a clear framework for making positioning decisions.
How long does it take to implement the playbook after the workshop?
Most teams start using their story framework immediately. The playbook typically arrives within 5-7 business days after the workshop, giving you templates and guidelines for ongoing use.
What happens if we need to update our story later?
Business evolves! Many clients return for refresher sessions when they hit major milestones, pivot positioning, or bring on new leadership. We offer update sessions at a reduced rate.
Still have a question?
Ready To Align Your Team Around One Powerful Story?
Here's what happens next:
Step 1: Download our workshop details
Step 2: Book a free 15-minute discovery call
Step 3: Schedule your workshop date
Step 4: Get your Impact Narrative Playbook within one week
